The ocean in your hand
Seafood has been feeding people for thousands of years. We just made it something you can carry with you.
Our roots are in salmon
We grew up in salmon, learning the farms, the supply chain, the sourcing standards. We knew the fish as well as anyone. So when we saw the opportunity to put this nutritional powerhouse in your pocket, we knew exactly what to do.
Every stick is responsibly sourced
Our salmon is sourced from BAP and ASC certified sustainable farms in Scotland and Chile. Those certifications track how fish are raised, what they're fed, how farming practices affect the surrounding environment, and safety across the entire supply chain. We put these in our kids' lunches, so our standard is non-negotiable.
And nothing from the fish goes to waste.
Salmon is just the start
There's far more to the ocean than salmon. We'll bring the same standards, the same care, and the same short ingredient list to each new seafood we introduce to the line. We're only getting started.
